Logos are essential because they can protect your content in ways a mascot or slogan can’t. Adding a logo to video is also vital for watermarking and branding, and this applies whether the content is for personal or commercial use, in which case, logos become necessary since you don’t want anyone making money off your work!
Luckily, technology has birthed new ways to add logo to video, chief among them being online software, mobile tools, and desktop applications. And you’ll learn about all of them today!
In this article
Part 1. Why Add a Logo to Your Video?
1. Brand Recognition
You can’t create a brand without knowing how to put logo in video because the logo builds a bridge between the content of the video and your brand. The more people see your logo in the video, the more they recognize your products and services.
2. Protect Content
A logo protects your video content from theft. Without a logo, someone from halfway across the world can steal your content and claim it’s theirs.
3. Consistency
When you always add logo to video, it creates consistency in all the video content you produce, making it more identifiable.
4. Professionalism
When you add logo to video, that indicates professionalism because it tells the viewers there’s a brand strategy behind the videos; this isn’t some mere amateur content.
5. Promotion
Sometimes, you don’t have to promote your content actively; your logo does it for you. As long as your logo is plastered to your videos, they’re shared across social media, and people like what they see, they’ll trace it back to you and enquire more about your brand.
Part 2. How to Put Logo on Video on Windows/Mac
1. Wondershare UniConverter
Wondershare UniConverter has been a staple editing tool for video editors, content creators, and brands, since it boasts Watermark Editor that allows it to insert logo in video, and with other editing tools and a rich AI suite. In addition, it can merge, compress, convert files, record screens, and do any basic and advanced editing you want.
Best Logo Editor
Step 1- Open UniConverter
Download and install UniConverter for macOS or Windows. Launch it, click “More Tools,” and choose “Add Watermark”.
Step 2 – Import video
Drag and drop the video to the tool.
Step 3 – Add logo to video
Click the “Add Image” button at the top right to select and add logo to video.
Step 4 – Save Watermarked Video
The logo will appear on the video. Expand or contract its size, then move it around the video until you’re fine with its positioning.
Click “Add Watermark,” and it will be applied to the clip. Save the file.
Key Features
- Convert 4K, 8K, and HDR videos at lightning speed in over 1000+ formats.
- Compress videos with a 90% compression rate and no loss of quality.
- Capture screens in HD video.
- Seamlessly merge clips to form one cohesive video.
- Utilize AI tools to enhance existing videos, editing video watermarks, upscaling images, etc.
Best For
- Branding.
Price (Individuals)
- Monthly Plan - $9.99 per month.
- Yearly Plan – $29.99 per year.
- Perpetual Plan - $39.99 (One-Time Fee).
2. DaVinci Resolve
This robust software is primarily developed for professional video editing, color, and audio post-production. The developers say it’s the only software combining motion graphics, editing, and visual effects (among other features) in one suite. One feature allows you to add logo to video.
How to Add Logo to Video in DaVinci Resolve:
Step 1 – Launch DaVinci Resolve
Download DaVinci Resolve for Windows or macOS. Install and open it. Click “New Project.” Drag and drop the video and logo onto the interface. And ensure you’re on the “Edit” page (the third page at the bottom of the interface).
Step 2 – Add Video and Logo to Timeline
Drag the video and logo to the Timeline on the right and place the logo atop it. Then, drag the logo clip to cover the duration of the video.
Step 3 – Reposition Logo
Click the “Inspector” tab on the upper right part of the software’s interface. Drag the “Zoom” parameter left or right to expand or contract the logo’s size. Do the same with the “Position” parameter to move the logo left or right. The “Y” parameter moves the logo up or down.
Step 4 – Quick Export Video
Go to the left section of the top toolbar and click “File,” then click “Quick Export.”
Step 5 – Saved New Video
On the next page, set the resolution, quality, and formats optimized for platforms like YouTube and Vimeo. Once you’ve made your selections, click “Export.”
Key Features
- Offers creative and high-quality tools for post-production.
- The new DaVinci Resolve 19 comes with exceptional AI tools for editing.
- Offers features for both local and remote collaboration.
- Comes with tools for specific tasks, e.g., cut, edit, color, Fairlight, fusion, etc.
- Comes with over 1000 video and film effects to use.
Best For
- Color grading.
Price
- $295.
3. Adobe Premiere Pro
It won’t be amiss to say this is one of the most popular tools to add logo to video. The software has been a mainstay for studios, content creators, media corporations, and anyone who needs a video editor.
How to put logo in video using Adobe Premiere Pro
Step 1 – Open Adobe Premiere Pro
Download and install Premiere Pro for Windows or macOS. Open it and click on “Create” to start a new project. Drag and drop both files onto the Project Panel on the bottom left.
Step 2 – Add Video and Logo to Timeline
Drag the video and logo from the Project Panel to the Timeline on the right, and they’ll appear in the Program Monitor or Preview window. Drag the logo clip to cover the entire video while placing it above it.
Step 3 – Position the Logo
The logo will appear on the video in the Preview Window. Position and increase or decrease its size.
Step 4 – Mark Selection
Move your cursor to the top of the logo clip and right-click to bring up options. Select “Mark Selection”
Step 5 – Export Media
Go to the top toolbar and click “File,” then “Export,” then “Media.”
Step 6 – Export Video with Logo
Select the format and make several edits before clicking “Export” to save.
Key Features
- Utilizes AI to categorize audio types automatically and makes editing easier for pros and beginners.
- Gives tools for precise editing as you insert logo in video.
- Pro audio tools allow for dialogue enhancement and noise reduction.
- Multiple templates and transitions.
- Offers tools for photography, design, social media, motion graphics, etc.
Best For
- Video editing.
Price
- Adobe Premiere Pro - $24.71 per month.
- Creative Cloud Suite - $32.24 per month.
Part 3. How to Add Logo to Video Online
1. Veed.io
Veed allows you to add logo to video online and create professional-level videos. You can also use it to capture your screen and use AI tools. If you’re new to video editing and don't want to install any software, give Veed a try.
How to put logo in video with Veed.io
Step 1 – Open Veed
Go to Veed and click “Choose Video.” Open a free account with Veed.
Step 2 – Add Video
Click “Upload a File” to locate and load the video to which you want to add the logo.
Step 3 – Add Logo
Look to the top left and click “Upload a File” again to find and add the logo. It will appear on the timeline above the video. Drag it to cover the entire video duration so the logo.
Step 4 – Export Video
Position the logo where you want on the video. Resize it, then click “Export Video”.
Step 5 – Save Video
Click the Download icon [↓] to save the file to your system or share it directly on social media.
Key Features
- Simple editing tools you can use.
- Offers high-quality AI avatars.
- Supports screen recording.
- Offers over 2 million videos and pictures from a royalty-free library.
- Enables team collaboration with smart tools.
Best For
- Editing.
Price
- Lite – $9 per month.
- Pro – $24 per month.
- Enterprise - Custom pricing
2. Flixier
Flixier offers an intuitive video editor that allows for adding logo to videos. The online tool supports popular formats like PNG, MOV, etc. When you put logo in a video, you can use Flixier to resize, crop, and reposition it with a few clicks.
How to put logo in video using Flixier:
Step 1- Go to Flixier
Visit Flixier and click “Choose Video.” Next, “Click to Upload” the video. Then click “Import All.”
Step 2 – Drag Files to Timeline
Drag the video and logo to the timeline, placing the logo above the video. Also, drag the logo clip to cover the length of the video.
You can the size of the logo and change its position in the Preview Window.
Step 3 – Export Video
Click “Export and Download,” and Flixier will insert logo in video and save it to your system.
Key Features
- Offers instant, real-time collaboration.
- Utilizes unique AI features to aid you.
- Extremely fast web-based tool.
- Offers rich video content creation features for pros and beginners.
- A user-friendly interface for a seamless editing experience.
Best For
- Collaboration.
Price
- Free – $0 per month.
- Pro – $14.01 per month.
- Business - $30.01 per month.
- Enterprise - $55.00 per year (starting price).
3. Media.io
Media.io is one of the best ways for beginners to learn how to put logo in video while learning about advanced editing features and acquiring skills along the way. You can add watermarks and text, too.
How to put logo on video online with Media.io
Step 1 – Launch Tool
Go to Media.io and click “Watermark Video Now.” Drag and drop the video and logo onto the interface.
Step 2 – Drag Files to Timeline
Highlight the video and logo, then drag them to the Timeline while placing the logo clip above the video. Drag the former to ensure it covers the latter’s total length.
Step 3 – Export New Video
Reduce or expand the logo’s size. Click “Export” to add logo to video and select the format you want to export (MP4, GIF, etc.).
Key Features
- An intuitive interface that simplifies video editing.
- Runs on multiple platforms because all you need is a browser and intent connection.
- Supports major and other video and image formats like PNG, JPG, MP4, and MOV.
- No annoying ads to interrupt workflow.
- Comes with AI tools to enhance edits.
Best For
- Watermarking
Price
- Free - $0 per month.
- Standard - $6.99 per month.
- Premium - US$ 12.99 per month.
Part 4. How to Insert Logo in Video on iPhone/Android
1. VivaVideo (Android/iOS)
This app’s regular updates ensure it stays up to date with what’s trending in the editing industry. You can take advantage of VivaVideo’s complete editing to suite to insert logo in video and browse through its music library to give your video a makeover.
Add logo for yout videos on your phone:
Step 1 – Open VivaVideo
Download and install the app for Android or iOS. Launch it and tap “New Project” to open your Gallery. Import the video and add it to the Timeline.
Step 2 – Add Logo to Video
Tap “Overlay” (the sixth tool at the bottom of the interface) to open Gallery and add the logo to the Timeline.
Step 3 – Place Logo Over Video
Push the logo to the top of the video and drag it to match the length of the video.
Step 4 – Export Video
Tap the “Export” button at the top right of VivaVideo and choose a resolution. The tool will now add logo to video and be exported to your device.
Key Features
- Comes with a robust editing suite with tools.
- Has an extensive library of music.
- Multiple transitions to combine clips.
- An extensive and unique library of emojis and text for videos.
- Offers a feature to create slow-motion videos.
Best For
- Mobile editing.
Price
- VIP Membership - $6.99 per month.
- VIP Membership - $35.99 per year.
- Unlock Premium Pack - $4.99 (One-Time Payment).
2. Adobe Premiere Rush
Adobe Premiere Rush is more well-known as a video editor for computers, but its mobile counterpart is just as efficient. Utilize unique transitions, polish your tiles with built-in templates, enhance your clips with color correction, and do many more edits while you insert logo in video.
How to put logo in video with Adobe Premiere Rush:
Step 1 – Create New Project
Once you’ve downloaded and installed the Android or iOS version of the app, launch it and tap “Create New project.” Tap “Photos and Videos” to open your Gallery and select the video and logo. Tap “Create.”
Step 2 – Set Logo Clip Atop Video
Drag the logo clip to rest atop the video, then drag it to cover the length of the video.
Step 3 -Export Video with Logo
For the last step, tap the Share icon on the top right of the screen and tap “Export” to save it on your phone.
Key Features
- Offer customizable built-in templates.
- Supports direct sharing to social media.
- Comes with preset color correction tools.
- Allows tailoring of transitions and allows you to add logo to video.
- Supports importing audio and voiceovers.
Best For
- Simple editing.
Price
- Adobe Express - $9.99 per month.
- Premiere Pro - $22.99 per month.
- All Apps - $59.99 per month.
3. InShot
InShot is an all-in-one video editor and maker too. So, you can use transitions, add AI effects, and add songs from a broad music library. There are also cool stickers, text, and other creative ways to make edits and do much more than just video logo adding.
How to Insert Logo in Video in InShot:
Step 1 – Launch InShOt
Download and install the app for your iOS or Android device. Open it and tap “Video” to open your Gallery and load the video to be edited.
Step 2 – Add Logo
Tap the seventh tool (Pip) at the bottom of the app’s interface to open your Gallery again and load the logo.
Step 3 – Set Logo Over Video
Move the logo clip to the top of the video and cover the video’s length with it.
Step 4 – Export and Save Video
Tap “Export” and tap on a resolution and frame rate, then tap “Export” again to save it!
Key Features
- Has AI effects, presets, and tools to use with videos.
- Cam trim and merge videos and add logo to video.
- Creates seamless collages.
- Can add text, emojis, stickers, and logos.
- Allows for keyframe editing.
Best For
- Mobile video editing.
Price
- InShot Pro - $3.99 per month.
- InShot Pro - $17.99 per year.
- InShot Pro - $39.99 (Lifetime).
Part 5. Best Practices for Adding Logos to Videos
- Place the logo in a corner at the top or bottom right.
- Keep the logo small but visible; it should not be too overwhelming.
- Opacity settings of around 60% should suffice because it doesn’t distract from the video.
- Make sure the size, opacity, and placement remain consistent for the entirety of the video.
- No flashy or intrusive design because that will distract viewers.
FAQs about Adding Logo to Video
1. What App Adds Logo to Video?
There are many ways to add logo to video, each designed for a particular platform. For example, UniConverter can be used for Windows and Mac, Media.io can be used for online, and VivaVideo can be used for mobile.
2. How Do You Add Your Logo in A Video?
You import the video and logo into the Timeline of an editing app, move the logo clip to the top of the video, position it as you wish, and export it.
3. How To Avoid Logo Copyright Infringement?
Ensure you only use a logo you have permission from the owner to use before add logo to video.
4. Can I Use Logos in My Videos?
Yes, you can, but only if you own the logo or have permission to use it.
To Sum Up
We've covered the best tools to add logo to video on all the platforms. The one you decide to use depends on your needs and what you deem most convenient for you.
But if you’ll take our advice, Wondershare UniConverter is ahead of the competition because it offers considerably more than just a way to inset logo in video; it’s a free and complete video editing suite further consolidated by the efficiency of AI; you can’t beat that!
